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Floriane Rousselot is a French Art Director & Type Designer currently based in NYC.

She founded Typelab Foundry, an independent type foundry highlighting fonts from designers all around the world, and NOISE magazine, a Series of article focusing on Mental Health in the creative industry. She’s specialised in Type Design, Art Direction, Branding & Web Design in Fashion, Tech, Music and Design universe.

She previously worked at Yard Paris and It’s Nice That.

Clients:

  • Nike
  • Instagram
  • Dress X
  • Adobe
  • Apple
  • Universal Music
  • Lancôme
  • Infinity Studio
  • Monstart Label
  • Support Magazine

Featured in:

Art Direction

Graphic Design

Creative Campaign

TYPELAB
Global Campaign

Client: SNKRS APP by Nike

Typelab.fr is an independent digital type foundry established with the mission to promote unique, experimental typefaces and foster a community around innovative type design. Known for blending bold, brutalist aesthetics with functional design, Typelab showcases and sells curated font collections, organized around unique themes. Notable collections include WWW, Space, and Weave, each curated to spotlight distinctive typefaces and emphasize Typelab’s focus on global and diverse contributions to type design. Creation of Typelab's brand identity, including the logotype, color palette, and creative direction for each campaign.

Credits
Web Design & Development: Twistudio
3D transparent shapes reflecting in water
3D transparent shapes reflecting in water